Unheard Adventures

Unheard Adventures goes beyond the typical tour. They are a purpose driven enterprise with a strong commitment to responsible travel, ensuring that each part of your itinerary positively impacts the people and places we visit. Unheard Adventures aims to showcase local tourism providers in the heart of Ireland, with authentic experiences that help to conserve and protect the culture and spirit of the community.

We wanted the visual identity to reflect the personality of the brand and the overall tone of the services it provides. Earthy tones compliment the company values - eco friendly and responsible tourism, and the physical aspects of the company - Ireland based. The dark grey mirrors the colours of nature, sea and weather that is so often associated with Ireland. These moody tones continue throughout the imagery.

We wanted the logo to be minimal, sleek and easily identifiable. The logo represents a GPS pointer touching on the location aspect. The smooth line that flows through represents the path or journey the customer experiences.