Phoenix London

Phoenix agents draw from over 16 years experience to provide tailored representation and career management to each of their models, with clients including British Vogue, Adidas, Nike, Stone Island, Urban Outfitters, Wood & Wood and Asos. Fashion has no rules, and Phoenix believes in supporting diversity, originality and uniqueness.

This model brochure was created in preparation for London Fashion Week FW22 for Phoenix's current / potential clients and fashion brands to browse and select models for show, runway or shoot.

Although Phoenix is a powerful and inclusive brand the visual identity is stripped back and contemporary. I was sure to reflect this in the design, furthermore highlighting the impact of the imagery and harmonising it with the simple type and layout, thus telling Phoenix's clients that Phoenix is a current and on-trend agency.